We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

Viking Global Snaps Up Major Stake In Birchbox

May 1, 2018: 12:00 AM EST

Direct-to-consumer subscription beauty business, Birchbox is heavily in debt and has been seeking a buyer since last summer. After talks with QVC failed to reach an agreement, Birchbox has sold the majority of its shares to Viking Global, a hedge fund investor that has committed $15 million investment. Other venture capital investors, including Accel Partners and First Round Capital, agreed the deal but will likely exit empty-handed. Birchbox CEO and co-founder Katia Beauchamp will keep her position post-acquisition. Birchbox assured that there will be no layoffs associated with the deal. With over 2.5 million customers across six countries, Birchbox has been a forerunner in subscription commerce since its founding in 2010. [Image Credit: © Birchbox]

Jason Del Rey, "Birchbox has sold majority ownership to one of its hedge fund investors after sale talks with QVC fell through", Recode, May 01, 2018, © Vox Media, Inc.
Market News
North America
United States of America
Deals, M&A, JVs, Licensing
Developed by Yuri Ingultsov Software Lab.