We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

Unilever And Lazada Strengthen Alliance For Better Ecommerce In South East Asia

March 30, 2017: 12:00 AM EST
An end-to-end alliance between Unilever and Lazada is expected to boost eCommerce in South East Asia and provide consumers with a superior online experience. The agreement is expected to push rapid growth in online retail for the region and address challenges such as high cost of product delivery in certain geographic locations. Category development, supply chain, data and marketing, social commerce and talent development are among the top focus areas for Unilever and Lazada to meet their common goal. The alliance builds on the previously launched partnership between Lazada Singapore and Unilever for an exclusive online store that allows buyers to purchase Unilever products. The companies say this is the first cross-functional collaboration for eCommerce in South East Asia and that it sets new standards in customer experience, supply chain and digital marketing.  
"Unilever and Lazada forge first in e-commerce cross-functional alliance", Unilever, March 30, 2017, © Unilever
Domains
RETAIL BUSINESS
Marketing
Online
Other
Geographies
Worldwide
Asia-Pacific
Singapore
Categories
Companies, Organizations
Deals, M&A, JVs, Licensing
Market News
Marketing & Advertising
Press Release
Developed by Yuri Ingultsov Software Lab.