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Trader Joe's Is Shoppers' Favorite Grocer, Survey Says

June 8, 2016: 12:00 AM EST
Trader Joe's is the most customer-centric grocery chain, according to results of the latest Customer Quotient survey from C Space. Data from the customer intelligence agency revealed Shaw's had the lowest score among retailers covered by the study. Trader Joe's received particularly high marks for its shopper loyalty despite the fact that it has no loyalty program. Results of the survey, which asked the opinion of more than 500 shoppers across the US, showed customers expect to continue shopping at Trader Joe's because the company hires friendly and helpful staff.
Dan Berthiaume , "Study: What grocers satisfy customers the most (and least)?", Chain Store Age, June 08, 2016, © Chain Store Age
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