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The Body Shop Seeks To Expand Skincare Lineup In South Korea

September 25, 2015: 12:00 AM EST
Beauty retailer The Body Shop plans to expand its skincare product line, as part of the company’s efforts to boost its presence in South Korea, according to country general manager Oh Mi-kyung. By expanding its focus to include skincare products, the company aims to increase its share of the country’s cosmetics market. Skincare products account for about 55 percent of South Korea’s beauty market. At present, TBS focuses mainly on body care products.
Sohn Ji-young, "The Body Shop looks to bolster skin care lineup", Korea herald, September 25, 2015, © Herald Corporation
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