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Tesco Invests Millions In Food Price Cuts In Malaysia

April 16, 2015: 12:00 AM EST
Tesco Stores (Malaysia) says it is investing $13.75 million in its “Lebih Jimal” to reduce prices on 1,000 products in its 54 stores and online through the end of the year. Included in the price cuts of 20 to 44 percent are essential fresh and grocery products. For the campaign, which was launched by Domestic Trade, Cooperative and Consumerism Minister Datuk Seri Hasan Malek, Tesco is working closely with all of its suppliers.
"Tesco Invests RM50 Million To Reduce Prices On 1,000 Items", Bernama, April 16, 2015, © Bernama
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