Target Tests Mobile Shopping App Curbside In California

Target is conducting a pilot testing of new mobile application Curbside at 11 stores in California. Free for consumers to download, Curbside lets shoppers choose which Target store they would like to buy from, select products, and pay for them using the app. Shoppers who use Curbside can pick up their purchases at the store without leaving their car. When a shopper comes to the store, Curbside alerts employees who collect the shopper's purchases and deliver them to the car.