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Sprinkles Cupcakes Expands Its Dispenser Installations Nationwide

March 25, 2014: 12:00 AM EST
Automated cupcake dispensers are appearing all over the U.S., thanks to the expansion strategy of Sprinkles Cupcakes bakeries. One of the most recent machine installations appeared on the Upper East Side of Manhattan, outside of the Sprinkles bakery. Other dispensers have been installed in Chicago, Dallas, Atlanta, and Beverly Hills. The machines dispense cupcakes at $3.75 each and are stocked regularly until 2 a.m., then restocked again at 9 a.m. The dispenser seems to be a hit in Manhattan, where customers can buy cupcakes at the same price as the ones in the bakery while avoiding lines at the cash register.
Helen Holmes, "Photos: The Sprinkles Cupcake ATM Has Landed On UES", Gothamist, March 25, 2014, © Gothamist LLC
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