Sephora Is Leading In U.S. Prestige Cosmetics Market, Report Shows

In the United States, 90 percent of women who buy prestige beauty and personal care products said they do their shopping at Sephora's retail stores, at the company's online store, or both either occasionally or regularly. Data from the report “2015 PinkReport: The Sephora Shopper” released at the HBA Global Expo event revealed 69 percent of millennials said they shop both in store and online, while 59 percent of Generation X consumers and 49 percent of Baby Boomers said the same thing. Among Boomers, 76 percent said they have shopped at Sephora for three to 10 years or more, while 74 percent of Gen-Xers said they do.