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Pharmacies Grab Market Share From Sephora And Other Cosmetics Retailers In Europe

July 23, 2014: 12:00 AM EST
Sephora and other specialty beauty retailers are losing market share to pharmacies that offer similar but cheaper products in Europe. Market data revealed pharmacy chains are expanding their offerings of cosmetics and other beauty products, with emphasis on organic, natural cosmetics brands, such as Weleda, Caudalie, and Garancia in France and Dr. Hauschka in Germany. Pharmacies’ efforts to promote their cosmetics ranges and consumers’ cautious attitude toward spending seem to be driving the trend.
Astrid Wendlandt, "Pharmacies lure consumers from LVMH beauty retailer Sephora", Reuters, July 23, 2014, © Thomson Reuters
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