We use our own and third-party cookies to optimize your experience on this site, including to maintain user sessions. Without these cookies our site will not function well. If you continue browsing our site we take that to mean that you understand and accept how we use the cookies. If you wish to decline our cookies we will redirect you to Google.
Already have an account? Sign in.

 Remember Me | Forgot Your Password?

McDonald’s Continues To Ride The All-Day-Breakfast Wave To Profitability

April 25, 2017: 12:00 AM EST
Despite warnings that the all-day-breakfast fad would peter out soon, McDonald’s continues to ride a wave of earnings prosperity thanks to the menu ploy. The fast-food giant reported a surprising global same-store sales hike of four percent during Q1 of fiscal 2017, and a 1.7 percent hike in U.S. same-store sales. McDonald's pointed to continued success of its all-day breakfast menu, as well as Big Mac and drink deals, as reasons for the better-than-expected gains. And, although top-line sales slid four percent during the quarter, profit grew eight percent to $1.2 billion. Earnings per share hit $1.47, easily beating the Wall Street consensus of $1.33. [Image Credit: © McDonald's ]
Maggie McGrath, "The McBreakfast Bump Continues: All-Day McMuffins Boost McDonald's Q1 Sales", Forbes, April 25, 2017, © Forbes Media LLC
Domains
RETAIL BUSINESS
Market News
Operations
Strategy
Geographies
Worldwide
North America
United States of America
Categories
Companies, Organizations
Earnings Release
Market News
Developed by Yuri Ingultsov Software Lab.