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Majority Of Retailers And Brands To Invest In Voice-Enabled Search

June 26, 2018: 12:00 AM EST
According to digital marketing agency QueryClick, 53 percent of retailers and brands said they are planning to invest in voice search in the next 12 months. Data from the survey “The CMO Performance Report 2018,” published by the company, revealed 75 percent of CMO respondents said their brand plans to adapt their SEO strategy to ensure it comes out in voice search results. Among all respondents, 43 percent said they plan to implement this in the next 12 months, with 32 percent saying they intend to adopt voice search in over 12 months.[Image Credit: © Gerd Altmann]
Paul Skeldon, "More than half of retailers investing in voice search in next 12 months, study says...", Internet Retailing , June 26, 2018, © InternetRetailing Media
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