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CEO Of Tesco’s Irish Unit Outlines Turnaround Plans

February 2, 2016: 12:00 AM EST
Tesco Ireland will expand the number of Tesco Express convenience stores in the country – from its current 30 – in an effort to get the company back on a growth track. Part of CEO Andrew Yaxley’s “humble” plan includes pushing house brands and further developing online shopping and home delivery. Yaxley told an industry conference that the company will try to strengthen customer interaction, simplify the product range and develop sales channels. Tesco Ireland has added 1,000 own-brand products to its line-up in hopes of reversing sluggish own-brand sales.
Mark Paul, "Tesco Ireland CEO outlines back to basics plan", Irish Times, February 02, 2016, © THE IRISH TIMES
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