American Shoppers Plan To Spend More In 2016 Holiday Season, Survey Says

In the US, 61 percent of consumers said they plan to spend more in the 2016 holiday season than they did in the previous year, according to a survey conducted by Kelton Global for RetailMeNot. Results of the survey revealed almost one in three shoppers plan to spend at least $200 more; however, 70 percent of respondents look for deals on holiday gifts, while 40 percent believe they will find the best deals on Black Friday. Consumers looking for the best deals can find an average discount of 33 percent off their winter travel in October, while toys, home décor, and apparel are most discounted early in the season, RetailMeNot said.