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Amazon's Mexico Initiatives Gain Recognition From Euromonitor

January 2, 2018: 12:00 AM EST
In the second half of 2017, online retailer Amazon launched three initiatives in Mexico, market research firm Euromonitor found interesting. In October 2017, the online retailer launched Amazon Cash, a service that allows consumers to load their Amazon accounts with credit by paying in cash at retail locations across the country. Also, Amazon launched its Handmade marketplace for artisan-made products, including jewelry, home décor, and accessories. Amazon also increased its focus on fast-moving consumer goods, such as pet care, beauty, and home care products.
Amanda Bourlier, "Three Interesting Initiatives by Amazon in Mexico", Euromonitor International, January 02, 2018, © Euromonitor
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