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Amazon Celebrates 20 Years Of Online Business With Prime Day

July 6, 2015: 12:00 AM EST
Online retailer Amazon will launch Prime Day in celebration of the company's 20th anniversary on July 15, 2015. According to the company, the “global shopping event” will offer more deals than Black Friday, the biggest shopping event of the year that happens after Thanksgiving. As with Black Friday, shopping deals will start at midnight, with new discounts offered as often as every 10 minutes. Amazon said the event will be open to all members of the company's Prime program in the United States, the UK, Spain, Japan, Italy, Germany, France, Canada, and Austria.
Jonathan Chew, "Amazon’s new Prime Day will be a massive ‘global shopping event’", Fortune, July 06, 2015, © Time Inc.
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