Beauty retailer Sephora launched a marketing campaign on mobile messaging platform Kik. By encouraging Kik users to join a contest, Sephora is building its audience on the platform and gaining access to shopper insights. With participants being asked to answer three questions, Sephora can design future services based on consumer preferences.
"Sephora cultivates insight and Kik followers in interactive quiz", Luxury Daily , May 25, 2016
Walmart said it plans to hire 1,500 people directly for in-store sales and customer service positions in Costa Rica. Walmart, which includes Walmart, Masxmenos, Maxi Pali, and Pali chain of supermarkets, said it plans to go against the usual industry practice of outsourcing such jobs in order to service points of sale. According to the company, those interested may apply via the retailer's website or at any of its 185 store locations across the country.
"Walmart Costa Rica Looking To Hire 1,500 For Instore Changes", Q Costa Rica, May 25, 2016